Monday, September 29, 2008

More than half of Adobe revenues are generated outside of the USA!!!

Adobe solutions are used world wide by the organizations in various industries, such as publishing, government, financial services, telecommunications, and education. Its Primary customer segments include…

  • Knowledge Workers and Enterprises: Businesses and government organizations use Adobe desktop and server-based products to improve productivity, collaboration, and business processes
  • Partners and Developers: Adobe’s technology platform allow developers, systems integrators, and software manufacturers to build applications that address the need for better interaction with information
  • Creatives and Designers: With Adobe products, designers, publishers, photographers, and videographers are making brands and products stick out by designing amazing content in print, online, for video, and on cell phones

Given the information above and Adobe direct competitors are outlined below, what are your ideas on why it is that more than half of Adobe revenues are generated outside America?

  • Apple Inc.
  • Microsoft Corporation
  • Quark, Inc.

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