Monday, October 20, 2008
Saturday, October 18, 2008
Adobe: Vision & Mission Statement
Vision Statement:
To revolutionize how the world engages with ideas and information.
Mission Statement:
Adobe's mission is to be the premier provider of products and services in the information age for professional publishing solutions, business publishing solutions, document solutions, and digital imaging solutions in the company's addressed market segments while: achieving and maintaining an above-average return on investment for shareholders measured in terms of return on equity, earnings per share, revenue growth, and operating profit; maintaining or achieving the number one or two position in addressed market segments in terms of market share, customer satisfaction, revenue generation, product margin, product functionality, and technological leadership; treating all employees with respect and rewarding both group and individual performance that exceeds commitments and expectations; being a good corporate citizen in the local and national locations where the company produces, sells, and services its products.
[credit to: adobe.com, fundinguniverse.com]
To revolutionize how the world engages with ideas and information.
Mission Statement:
Adobe's mission is to be the premier provider of products and services in the information age for professional publishing solutions, business publishing solutions, document solutions, and digital imaging solutions in the company's addressed market segments while: achieving and maintaining an above-average return on investment for shareholders measured in terms of return on equity, earnings per share, revenue growth, and operating profit; maintaining or achieving the number one or two position in addressed market segments in terms of market share, customer satisfaction, revenue generation, product margin, product functionality, and technological leadership; treating all employees with respect and rewarding both group and individual performance that exceeds commitments and expectations; being a good corporate citizen in the local and national locations where the company produces, sells, and services its products.
[credit to: adobe.com, fundinguniverse.com]
Monday, October 13, 2008
Saturday, October 11, 2008
How Adobe Incorporates Electronic Commerce into Its Business Model
In today’s competitive business world, the Internet is widely accepted system to achieve commerce, electronic bandwidth and process monetary transactions. With the help of continually growing bandwidth, e-commerce solutions give business all the tools they need to successfully manage online businesses. Adobe incorporates electronic commerce into its business model by taking orders, selling products, processing payments, delivering, and distributing variety products over the Internet. Adobe works with many worldwide partners to accomplish e-commerce in global marketplace of customers. Selling products and services directly to the customers over the Internet allows Adobe to reduce cost and increase productivity. In addition, it allows workflow automation, massive market exposure and expanding customer base.
There are many ways Adobe incorporates e-commerce to its business model. The following are few of these ways:
· Adobe supplies shopping-card software, interactive order processing, and virtual storefronts to assist customer purchases online.
· Adobe provides a secure electronic payment system such as credit card processing and PayPal for easy and safe online purchasing experience.
· Adobe utilizes access control and security feature to establish secure online access with its customers.
· Adobe offers list of shipping carriers, times and costs as well as means to track shipments online for global delivery of its products.
· Adobe provides Adobe Support Portal, Knowledgebase Support and live chat with Adobe Support Specialists to handle customer service or technical support questions online.
Adobe also creates electronic business marketplace by partnering with leading companies in the industry. Adobe sells and integrates Adobe solutions, and provides product training to its partner companies. This allows Adobe partners to gain access to tools, recourses and information needed to gain further success in the marketplace. The partnership between the companies creates an environment that is beneficial to everyone involved in the process.
There are many ways Adobe incorporates e-commerce to its business model. The following are few of these ways:
· Adobe supplies shopping-card software, interactive order processing, and virtual storefronts to assist customer purchases online.
· Adobe provides a secure electronic payment system such as credit card processing and PayPal for easy and safe online purchasing experience.
· Adobe utilizes access control and security feature to establish secure online access with its customers.
· Adobe offers list of shipping carriers, times and costs as well as means to track shipments online for global delivery of its products.
· Adobe provides Adobe Support Portal, Knowledgebase Support and live chat with Adobe Support Specialists to handle customer service or technical support questions online.
Adobe also creates electronic business marketplace by partnering with leading companies in the industry. Adobe sells and integrates Adobe solutions, and provides product training to its partner companies. This allows Adobe partners to gain access to tools, recourses and information needed to gain further success in the marketplace. The partnership between the companies creates an environment that is beneficial to everyone involved in the process.
Monday, October 6, 2008
Adobe: Market Share & IT Integration
Market Position & Financial Summary:
With over $17.9 billion market capitalization in the application software industry, Adobe Systems Incorporated (Adobe) is one of the most well-known software companies in the world.
The company recorded revenues of $3,517.9 million during the fiscal year ended in November 2007, an increase of 22.6% over 2006. The increase in the company’s revenue was due to the launch of the English and local versions of Creative Suite 3 family of products and an increase in sales of Acrobat 8 family of products. The operating profit of the company was $857.6 million during fiscal year 2007, an increase of 55.6% over 2006. The net profit was $723.4 million in fiscal year 2007, an increase of 43% over 2006 (Datamonitor).
Information Technology Integration:
The company’s acquisition of Macromedia in 2005 played a large role in helping the company become the industry leader that it is today. According to Datamonitor.com, Adobe Reader is installed in over 700 million computers and Macromedia’s Flash Player software is deployed on 800 million internet connected computer, mobile and electronic devices. These products have had a high penetration rate, largely in part due to the Internet.
Adobe is a leading provider of graphic design, publishing, and imaging software for Web and print production. These software applications are designed for Web and graphic designers, professional publishers, document-intensive organizations, business users, and consumers. Here are a few of their featured products:
Credits:
http://www.adobe.com
“Adobe Systems, Inc. SWOT Analysis”. Datamonitor. 10 July 2008. Business Source Premier. EBSCOhost. Baker U Lib., Baldwin, KS. 6 Oct. 2008..
“Adobe Systems Inc. (ADBE)”. Yahoo! Finance. 6 Oct. 2008..
With over $17.9 billion market capitalization in the application software industry, Adobe Systems Incorporated (Adobe) is one of the most well-known software companies in the world.
The company recorded revenues of $3,517.9 million during the fiscal year ended in November 2007, an increase of 22.6% over 2006. The increase in the company’s revenue was due to the launch of the English and local versions of Creative Suite 3 family of products and an increase in sales of Acrobat 8 family of products. The operating profit of the company was $857.6 million during fiscal year 2007, an increase of 55.6% over 2006. The net profit was $723.4 million in fiscal year 2007, an increase of 43% over 2006 (Datamonitor).
Information Technology Integration:
The company’s acquisition of Macromedia in 2005 played a large role in helping the company become the industry leader that it is today. According to Datamonitor.com, Adobe Reader is installed in over 700 million computers and Macromedia’s Flash Player software is deployed on 800 million internet connected computer, mobile and electronic devices. These products have had a high penetration rate, largely in part due to the Internet.
Adobe is a leading provider of graphic design, publishing, and imaging software for Web and print production. These software applications are designed for Web and graphic designers, professional publishers, document-intensive organizations, business users, and consumers. Here are a few of their featured products:
Credits:http://www.adobe.com
“Adobe Systems, Inc. SWOT Analysis”. Datamonitor. 10 July 2008. Business Source Premier. EBSCOhost. Baker U Lib., Baldwin, KS. 6 Oct. 2008.
“Adobe Systems Inc. (ADBE)”. Yahoo! Finance. 6 Oct. 2008.
Monday, September 29, 2008
More than half of Adobe revenues are generated outside of the USA!!!
Adobe solutions are used world wide by the organizations in various industries, such as publishing, government, financial services, telecommunications, and education. Its Primary customer segments include…
- Knowledge Workers and Enterprises: Businesses and government organizations use Adobe desktop and server-based products to improve productivity, collaboration, and business processes
- Partners and Developers: Adobe’s technology platform allow developers, systems integrators, and software manufacturers to build applications that address the need for better interaction with information
- Creatives and Designers: With Adobe products, designers, publishers, photographers, and videographers are making brands and products stick out by designing amazing content in print, online, for video, and on cell phones
Given the information above and Adobe direct competitors are outlined below, what are your ideas on why it is that more than half of Adobe revenues are generated outside America?
- Apple Inc.
- Microsoft Corporation
- Quark, Inc.
Monday, September 22, 2008
Sunday, September 21, 2008
Adobe transformed the manner in which the world engages with information. Founded in 1982, the company’s innovative software and technologies have redefined business, entertainment, and personal communications. “From rich images in print, video, and film to dynamic digital content for a variety of media, the impact of Adobe solutions is evident across industries and felt by anyone who creates, views, and interacts with information” (Adobe).
Adobe Quick Facts
Adobe Quick Facts
- Founders: Chuck Geschke and John Warnock
- Leadership: Shantanu Narayen, President and CEO
- Revenue: Fiscal 2007 US$3.18billion
- Corporate Headquarters: San Jose California • Employees: 7,317 world wide
- Adobe Reader software is distributed in 26 languages on 10 major platforms worldwide
- One million designers and developers use the Adobe Flash product
- Adobe Flash Player and Reader software are installed on more than 700 million connected PCs and devices worldwide
- Portable Document Format (PDF), Adobe Reader, Adobe Flash Player, Adobe PostScript Adobe Digital Editions 1.0
- Creative Solutions: Adobe Creativity Suite, Adobe Photo shop, Adobe InDesign, Adobe Premier Pro, Adobe After Effects, Adobe Flash, and Adobe Dreamweaver
- Knowledge Worker Solutions: Adobe Acrobat and Adobe Acrobat Connect
- Enterprise and Developer Solutions: Adobe LiveCycle and Adobe Flex
- Mobile Solutions: Adobe Flash Lite, Adobe FlashCast and Adobe Reader LE
*Other Officers: Mark Garrett, Executive Vice President and Chief Financial Officer. Kevin Lynch, Chief Technology Officer. Tom Malloy, Senior Vice President and Chief Software Architect.
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